Waitrose Partners With Regenified to Help UK Farmers’ Transition to Regenerative Agriculture
The renowned UK grocery retailer Waitrose & Partners has announced a new partnership with Regenified to accelerate its support for British farmers transitioning to regenerative agriculture. With Regenified, Waitrose will offer farmers access to Regenified’s 6-3-4™ verification standard and certification framework, helping UK producers across livestock, dairy, fresh produce, and horticultural operations start, measure, and track their regenerative progress.
Just last year, Waitrose’s Leckford Estate’s vineyards and orchards became the first in the UK to be Certified Regenified. Now, with this landmark announcement, the beloved British grocer with a 120 year history and 300+ locations is signaling that supporting its farmers with robust measurement tools, expert advice, and certification is a clear priority for their future. We are immensely proud to collaborate with such a visionary company that believes producing high-quality food and caring for our environment are not only equally vital and achievable, but inextricably linked, and grounded in long-term regenerative stewardship.
To learn more:
- Read the press release: ‘Waitrose accelerates nature-friendly farming commitments with £1m investment’
- Watch Waitrose’s video featuring Regenified co-founder Gabe Brown: ‘Farming for Nature with Regenified'